Renowned entrepreneur Ayesha Curry continues to expand her empire, and her latest addition comes in the form of a skincare brand. The 34-year-old entrepreneur took to Instagram, sharing a captivating photo of herself surrounded by fruits alongside her newly launched skincare products.

In an accompanying message, Curry expressed her excitement in introducing Sweet July Skin, a skincare line that reflects her passion and heritage. During an interview with Vogue, Curry revealed that after three and a half years of meticulous preparation, planning, and testing, her vitamin C-rich skincare brand inspired by her Jamaican roots is now officially available.

This venture is a natural progression for her lifestyle brand, Sweet July, as the self-proclaimed

“beauty junkie”

has explored various beauty tips, including those passed down from her grandmother.